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Opintojakson toteutussuunnitelma

GroupR31D18S/International Business (Rovaniemi)
Study unitR301DL12 International Marketing and Sales, 5.00 ECTS credits, 133 h
PROFESSIONAL STUDIES
ImplementationPerustoteutus/19001
Unit
Time of implementationAutumn1/2019-2020, Autumn2/2019-2020
Responsible teacherKrastina Anzelika
Other teachersKorkeakoski Marko
Status of implementationComing

Description status Under modification
  
Language of instruction English
Starting and ending dates01.08.2019 - 31.12.2019
Minimum number of participants  
Maximum number of participants  
Enrolment period15.04.2019 - 15.05.2019
Implementation method
Virtuality 0 ECTS credits
R&D integration 0 ECTS credits
Resit dates of the exam
Koulutuksen aikataulu (www-linkki)
Description language English 
Objectives

The student knows the international marketing concepts welland can apply well the marketing tools for the specific case at hand  for international business in a small marketing/business plan/project. He/she can take into account independently different international business environments and cultures when choosing the best suited marketing tools and sales techniques and sales process for the target group at hand.

 
Assessment criteria

Satisfactory

Good

Excellent

Understands the basic international marketing concepts and can apply marketing and sales techniques with assistance for international business in a small marketing/business project/plan. He/she can take into account with assistance different international business environments and cultures when choosing the marketing tools and sales techniques and sales process for the target group.

The student knows the main international marketing concepts and can apply the marketing for international business in a small marketing/business plan/project. He/she can take into account independently different international business environments and cultures when choosing the marketing tools and sales techniques and sales process for the target group at hand.

The student knows the international marketing concepts well and can apply the marketing tools well for the specific case at hand, for international business in a small marketing/business plan/project. He/she can take into account independently different international business environments and cultures when choosing the best suited marketing tools and sales techniques and sales process for the target group at hand.

 
Pedagogical arrangements
Material
Content
Assessment