Students form a holistic view of business process management (BPM) and service process management (SPM) and become aware of both similarities and differences between /(in) them from both B-to-B and B-to-C perspectives. Students have a know-how to manage service delivery and service-dependent processes according to evolving business requirements and customer´s needs, expectations as well as behavioural practices in organisations in northern environments. Students are able to apply the most essential business and service management skills learnt to the date for compiling a business plan according to the practices of strategic business planning.
1) Approved business plan (done in a small group 1-4 persons) 80 %
2) Sales pitch presentation 20%
3) The Business Model Canvas assignment (pass / fail)
A more detailed assessment criteria will be given in the beginning of the course
Notice that Plagiarism detection program (Urkund) is used. All returned documents are investigated automatically in optima.
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