Students form a holistic view of business process management (BPM) and service process management (SPM) and become aware of both similarities and differences between /(in) them from both B-to-B and B-to-C perspectives. Students have a know-how to manage service delivery and service-dependent processes according to evolving business requirements and customer´s needs, expectations as well as behavioural practices in organisations in northern environments. Students are able to apply the most essential business and service management skills learnt to the date for compiling a business plan according to the practices of strategic business planning.
1) Approved business plan (done in a small group 1-4 persons) 80 %
2) Sales pitch presentation 20%
3) The Business Model Canvas assignment (pass / fail)
A more detailed assessment criteria will be given in the beginning of the course
All given assignments have to be done and approved.
Notice that Plagiarism detection program (Urkund) is used. All returned documents are investigated automatically in optima.
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